Social Marketing (SM) Education: Challenges & Solutions - Teaching critical social marketing

Activity: Talk or presentationInvited talk


With the growing number of grand challenges faced by the world and the need to entrench SM principles and practices into communities to deal with these, the need for effective SM education increases. While some countries offer numerous general and specific options to SM students and practitioners, in other regions, there is far less to choose from. This panel aims to discuss the extent of SM education, its ‘place’ in educational programmes and some reflections on content and pedagogy challenges and solutions from both academic and practitioner perspectives.
Period7 Sept 2022
Event titleWorld Social Marketing Conference
Event typeConference
LocationBrighton, United KingdomShow on map
Degree of RecognitionInternational