Does Price Personalization Ethically Outperform Unitary Pricing?: A Thought Experiment and a Simulation Study

Does Price Personalization Ethically Outperform Unitary Pricing? A Thought Experiment and a Simulation Study

Ajay kumar^*, Mark Verhagen, Deni Mazrekaj, Daniel Muzio

^*Corresponding author for this work

Research output: Contribution to journal › Article › peer-review

@article{b48dec02fd104574a9293e98761b46a0,

title = "Does Price Personalization Ethically Outperform Unitary Pricing?: A Thought Experiment and a Simulation Study",

author = "Ajay kumar and Mark Verhagen and Deni Mazrekaj and Daniel Muzio",

year = "2024",

month = sep,

day = "28",

language = "English",

journal = "Journal of Business Ethics",

issn = "0167-4544",

publisher = "Springer",

}