How to Do Gameful Design

Research output: Chapter in Book/Report/Conference proceedingConference contribution


Gamification is an increasingly popular strategy for increasing user engagement. But how to design gamified systems? While there is an abundance of industry methods, they often remain elusive in essential steps and lack grounding in evidence. This course provides a hands-on introduction into a comprehensive, research-based method for designing gamified systems, the intrinsic skill atoms approach. The method has been successfully used in over 20 industry projects and validated in its effectiveness. In two 80 minute blocks, participants will learn the central challenges of gameful design and how to do it in practice, working through the method with a practical case study.
Original languageEnglish
Title of host publicationCHI PLAY'17 Extended Abstracts
Number of pages4
ISBN (Print)9781450351119
Publication statusPublished - 15 Oct 2017
EventThe ACM SIGCHI Annual Symposium on Computer-Human Interaction in Play - Parkhuis de Zwijger, Amsterdam, Netherlands
Duration: 15 Oct 201718 Oct 2017


ConferenceThe ACM SIGCHI Annual Symposium on Computer-Human Interaction in Play
Abbreviated titleCHI PLAY 2017
Internet address

Bibliographical note

© The Authors, 2017.

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