The antitrust implications of electronic business-to-business marketplaces

Andrew D. Pressey*, John K. Ashton

*Corresponding author for this work

Research output: Contribution to journalArticlepeer-review


Electronic marketplaces (e-marketplaces) allow networks of buyers and sellers to conduct business online and to exchange information more efficiently using Internet technology. Despite the benefits that e-marketplaces potentially afford firms, concerns have been raised that these markets may damage competition and potentially violate antitrust laws. This study considers the antitrust legislation related to e-marketplaces and examines the possible antitrust concerns that they raise. Potentially anticompetitive features of e-marketplaces are examined and guidance for firm conduct when creating or participating in an e-marketplace is offered.

Original languageEnglish
Pages (from-to)468-476
Number of pages9
JournalIndustrial Marketing Management
Issue number4
Publication statusPublished - May 2009


  • Antitrust
  • Electronic marketplaces
  • Policy

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