“You take fifty photos, delete forty nine and use one”: A qualitative study of adolescent image-sharing practices on social media

Research output: Contribution to journalArticlepeer-review


There has been an exponential increase in the number of images created, shared and viewed across social media. Using exploratory qualitative methodology, the present research seeks to understand image-sharing on social media amongst adolescents; an important social media user group. Thirty five adolescents (Age M = 14.75; SD = 1.34; Female N = 21)from the UK, participated in semi-structured focus groups. Recordings from focus groups were transcribed verbatim and analysed using inductive thematic analysis. Three themes were derived from the data: (1)Presenting and Viewing Socially and Physically Attractive Selves, (2)Maintaining Offline Relationships, and (3)The Importance of Visible Quantifiable Feedback. These themes encapsulate the diversity and complexity of adolescent image-sharing practices, which must be considered within the context of adolescent identity and relational development, and peer-group/cultural norms. The implications of these findings are discussed within.

Original languageEnglish
Pages (from-to)64-71
Number of pages8
JournalInternational Journal of Child-Computer Interaction
Publication statusPublished - Jun 2019

Bibliographical note

Publisher Copyright:
© 2019 Elsevier B.V.


  • Adolescence
  • Digital photography
  • Image-sharing
  • Social media
  • Social networking sites
  • Teenagers

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